![]() ![]() You can also use the Managed Rules feature, which automatically controls bidding at the ad level according to metrics that matter to your business. The Campaigns tab in your Ads Account Manager allows you to view and. Marin Tip: To help you to optimize your campaigns, use Marin Budget Allocation, which automatically allocates the budget on your best-performing ad sets. Download the Facebook Ads Manager app Click the Ads Manager bookmark on your. To be able to report on the results you’re looking for, be sure to select the right default KPI corresponding to the mobile app installs in your Media Plan parameters. ![]() An app event could be a subscription-by optimizing for the app event, it'll optimize for subscriptions inside your app. By selecting app installs, the Facebook algorithm displays your ad to people likely to download your app. With the app install campaign type, you can optimize towards link clicks, but also for app installs and app events. This could be useful if you’re promoting a specific product within your app. A deep link is a URL that drives the user to a specific location in your app once they’ve downloaded it. ![]() You can also use a deep link when you’re creating your ad. For calls to action, we recommend using “Install Now,” “Download,” “Sign Up,” or “Use App,” which are more tailored to app install campaigns. For app install campaigns, the available formats are Images, Carousels, Videos, and Slideshows. App Install Ads on Facebook (FULL TUTORIAL) that will show you exactly how to grow your app 24/7/365 with Facebook and instagram ads. ![]()
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